How Isoclean Scaled TikTok Fulfilment with Helm's Speed Terminal
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How Isoclean Scaled TikTok Fulfilment with Helm's Speed Terminal
Isoclean is a fast-growing cosmetics brand, best known for its industry-leading brush cleanser. Widely used by makeup professionals and beauty enthusiasts, the brand gained huge traction on TikTok Shop, causing daily order volumes to skyrocket.
As sales surged, Isoclean's fulfilment operation came under pressure. Their existing systems couldn't keep up with demand, leading to bottlenecks, errors, and customer service challenges.
The Challenge
With monthly order volumes approaching 10,000 - and 90% of sales focused on a single hero product sold in different pack sizes - Isoclean's manual processes were holding them back. Key issues included:
Manual Sorting: Batch labels were printed without filtering by quantity, forcing staff to manually sort orders into singles, doubles, and triples each morning.
Pre-Printed Labels = Errors: Labels created before items were picked, causing frequent mislabels and costly repacking when orders changed.
Lack of Visibility: Without a clear view of order volumes by quantity, planning was inefficient and difficult to scale.
Fulfilment Delays: The team regularly struggled to meet dispatch deadlines, despite their best efforts.
The Solution
Helm's warehouse management system introduced powerful features that transformed Isoclean's fulfilment process:
Filter Order Views
Helm enabled the team to filter and group orders by quantity - singles, doubles, triples - allowing clear task assignements:
"Stacey, take the 100 singles."
"Ben, you've got the doubles."
This eliminated manual sorting and kickstarted shifts with clear focus.
Speed Terminal for High-Volume Picking
Isoclean deployed Helm's Speed Terminal, a self-checkout style station designed for rapid fulfilment:
Products arranged around the terminal with hands-free barcode scanning
Orders appear one at a time matching the station's product and status
Real-time scanning with quantity and visual validation
Automatic processing and silent printing of shipping labels
This sped up picking and packing to as little as 5-10 seconds per order.
Integrated Shipping Rules
Helm's automated courier selection based on order weight, destination, and service level ensured the right label was printed every time - with no manual input needed.
The Results
Picking sped up by 10x using filtered workflows and the Speed Termina
Errors dropped dramatically due to real-time validation
Customer satisfaction improved with faster, more reliable dispatch
Fulfilment scaled seamlessly without extra staff
As the warehouse manager said, the team now finishes daily orders well within SLA, freeing time to focus on growth instead of firefighting.
Conclusion
With Helm, Isoclean replaced manual, error-prone fulfilment with a fast, scalable, and accurate system. Their warehouse now matches the speed of their TikTok sales - keeping customers happy and operations smooth.